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Martin Edward Urra

August 11, 2022

We are saddened to announce the passing of Martin (Marty) Edward Urra on August 11th, two days after his 78th birthday. He leaves behind his cherished wife of 38 years, Debby, his four children, Terri, Marty, David, and Charlie, and four grandchildren, John Jr., Sarah, Lauren, and Thomas. His devoted sons and daughters-in-law, John Sr., Veronica, Lulu, and Syrel are also grieving our loss. Marty was a dedicated son to his parents, Martin and Oscilia, throughout their lives. He is survived by his sister, Maria, his brother-in-law, Marc, and his niece and nephew, Susie (also his Goddaughter) and Michael, as well as their spouses, and children. Marty’s extended family, include Carlos Antonio (his Godson), numerous aunts, uncles, and so, so many beloved cousins which were a constant joy and presence in his life.

 

Marty came to the United States at the age of 12, and served his new country in the US Army, 69th Aviation Company – 18th Airborne Corps. He was a skilled mechanic and moved back to Miami in 1968 to accept an apprenticeship with Eastern Airlines. He quickly rose through the ranks, both as a mechanic, chief steward, the newspaper editor, and within the union, eventually serving as the president of both the IAM LL702, and the South Florida AFL-CIO (each for 8 years consecutively). While Marty had always had a service mindset, these experiences developed him into a tireless advocate for the labor movement and wider community. During his time as president of these organizations, Marty served on numerous boards including the Florida Legislature’s “Three Member Panel” regulating Worker’s Compensation, Eastern Financial Federal Credit Union, South Florida Workforce which created a One-Stop System and Welfare to Work Committees, Dade/Monroe WAGES Coalition where he served as Chairman, Beacon Council of Dade County, Greater Miami Convention & Visitors Bureau, United Way, FIU Institute of Government, and Business Coalition for Americans with Disabilities where he served as President. The list goes on however, he was a founding board member of two boards that seemed to touch his heart a little more: The Greater Miami Service Corps, and Alliance for Aging where he also served as President.

 

After Miami experienced Hurricane Andrew in 1992, Marty went on to open up his own company SMART PPN, Inc. where he was President and CEO. This company was designed as a post-disaster damage mitigation concept that was devised from the many community activity experiences after Andrew. This concept was designed to save billions in costs to insurance companies and therefore homeowners on their future insurance rates by reducing damage and covering homes with tarps immediately after a storm during the dry-out window. He even communicated with President Bill Clinton and received an executive order for materials to deploy as soon as a state of emergency was declared.

 

One of Marty’s major guiding principles was developing Win-Win proposals when bringing groups and people together. He was incredibly skilled at not only hearing all sides, but helping all sides hear each other. If Marty was leading an effort, all parties walked away from a negotiation feeling heard and like a WIN was achieved.

 

Throughout his life, Marty was always dedicated to his family. When his parents were living, he made it his habit to stop by their house on his way home almost every day to check on them and help them with various tasks. He visited his parents with his kids at least weekly to make sure that they too had a strong sense of family. As everyone grew up, he found new ways to bind everyone together… major family events around the holidays! In fact, he literally bought his last two homes around creating gathering places for his family. He owned a garage full of tables and chairs just for these big family events, and would create intricate seating charts (as spreadsheets, of course) that would have impressed Martha Stewart! There was always so much food that he and Debby had to-go boxes ready for their family to use at the end of these feasts! It brought him so much happiness to have all of the generations gathered together in their home.

 

Marty spent the last year of his life traveling around the country with Debby visiting their children and grandchildren in his (stick-shift, of course) Mustang, top-down and sight-seeing from the car. His grown grandchildren, John, his wife, Bryce, Sarah, and her fiancé, Jake, were all living in the Carolinas, and so Marty and Debby visited several times in recent months and enjoyed seeing how their lives were headed in such neat directions. Closer to home, he enjoyed spending time with his granddaughter, Lauren, in the Tampa area, taking in her dance recitals, and celebrating at Chili’s by twinning and each ordering their favorite Triple Dipper. And definitely one of the highlights of his last year was the birth of his youngest grandchild, Thomas, and the fact that he and Debby were there extensively to help with Thomas’s childcare during his early months. Marty was all about babies, and so he spent hour after hour delighting in Thomas’ every milestone and sharing them through Facebook with others!

 

Some of our family’s other favorite memories of Marty include his ability to tell you the plot line of every Hallmark movie made ever (kiss her!); his non-stop posts counseling his friends on the issues that he was passionate about; his gift for storytelling expressed by writing stories bragging about his kids and grandkids, and sharing his life experiences; his copious spreadsheets tracking everything and nothing; and his ability to problem-solve (rig) anything.

Words cannot express how much we love you, and we will miss all this and so much more, Poppy!

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Guestbook

  1. My deepest condolences to the family and my dear friend, Terri, associate, co-worker and her family, who i have grown fond of over several years of our shared journey thru the Lord our father. May the Lord be with you and your family.

  2. I met Marty when he served on the Executive Committee of the Miami Coalition for a Safe & Drug-Free Community. He was full of energy, a great collaborator, dedicated, and a gentleman. I thought about him a few weeks ago and then again this morning. I didn't know he had passed. My condolences to his family, especially his wife Debbie who I never met, but remember how fondly he always spoke about her. Rest In Peace Marty! You made a difference in my life.

  3. I am sorry to lose a wonderful online connection to a man who had life and politics figured out the way they should go. I didn’t know Marty at Eastern when I worked in medical, just happened on him on Facebook and liked what he had to say in the positive and gentlemanly way he did it. My sincere condolences to his family. I’m sure it will take a long while to find comfort from the loss of your loved one. I will miss the light he was in my life when I looked at Facebook. I haven’t found another who expresses the wisdom I wanted to hear as well as he did, and doubt I will again. He was one of a kind.  RIP Marty.  

  4. Marty was that cousin who kept our family’s stories alive.  He was dearly loved and we all looked up to him.  He was fair, kind, intelligent, passionate, joyful, and every bit a gentleman.  He belonged to a generation who proudly served and sacrificed for the sake of what is right and just.  He had a clear sense of fairness that never strayed and he worked hard to open doors to better the lives of others.  He was part of a strong and vibrant community and was that person whose voice i sought for guidance.  Marty was always a positive and joyful influence on family and friends. 

    I will always hold Marty’s unique voice and laughter in my heart.  My happiest childhood memories will always include Marty and there, he will comfort me and continue to guide me.     

    Marty, you fought the good fight, Rest In Peace 🕊

    Love always,
    Marilyn Ancheta Gonzalez 

  5. This morning I was exercising and for some reason (probably Divine) the name Marty Urra popped into my head. Immediately, I remembered the kind, patient and intelligent man I had met in Miami back in 1995. As a doctoral student at the University of Colorado, I was in Miami doing research for my dissertation on the relationship between hazard mitigation and sustainable development in South Florida. I contacted Marty after learning about the great work of SMART PPN, and he amiably agreed to meet with me for an interview. Marty was extremely candid and informative, and agreed to help me any way he could. Out of all the public and private sector professionals I interviewed, Marty was the one person that stood out the most for his intelligence, creative thinking and generosity with his time. As a Tampa native and current resident of Raleigh, NC I send my condolences to Marty's entire family. May God bless you all.

  6. I was actually searching for a different Marty Urra when I google-stumbled upon this obituary. I am saddened for the family and the community that knew Martin. He sounds like a hellava guy and a true go-getter. Pro-Union, Pro-Independent Business with strong ties to his communities. This world needs more men like Martin Urra. May his memory always be a blessing.


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